LinkedIn Statistics:
- One of the most trusted social media platform
- LinkedIn users are 2x more intent-driven and visit LinkedIn to accomplish specific goals through valued knowledge
- Audience is 1.7x more receptive to advertising on professional networking website
- 80% of LinkedIn users use mobile devices to access the network so mobile optimized content is essential
- 55% of worldwide audience is male
- 37% of US users are between 46 and 55 years old
- 34% of US users are between 36 and 45 years old