LinkedIn Statistics:

  • One of the most trusted social media platform
  • LinkedIn users are 2x more intent-driven and visit LinkedIn to accomplish specific goals through valued knowledge
  • Audience is 1.7x more receptive to advertising on professional networking website

  • 80% of LinkedIn users use mobile devices to access the network so mobile optimized content is essential
  • 55% of worldwide audience is male
  • 37% of US users are between 46 and 55 years old
  • 34% of US users are between 36 and 45 years old